5 airlines that are taking personalisation to the next level: how Lufthansa, Delta, Riyadh Air, Cathay and JetBlue are focusing on an intuitive, contextual and seamless CX

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5 airlines that are taking personalisation to the next level: how Lufthansa, Delta, Riyadh Air, Cathay and JetBlue are focusing on an intuitive, contextual and seamless CX

The following article was published by Future Travel Experience In part 1 of our focus on personalisation, we explore how 5 airlines – Lufthansa, Delta, Riyadh Air, Cathay and JetBlue – are focusing on taking personalisation to the next level in a way that is intuitive, contextual and seamless. Travellers increasingly expect end-to-end personalisation at every step of their journey. As technology evolves, customers expect their travel experience…