Advertising Intelligence (ADINT): Information through Advertising

Exploiting the online advertising system to monitor, track and infiltrate: this is the strength of ADINT, or Advertising Intelligence. This unknown discipline uses advertising data and targeting mechanisms, diverted for intelligence purposes. It raises major issues in cybersecurity and data protection. At the heart of the digital advertising system, a thriving market feeds on our personal data, fuelling a new type of intelligence: ADINT (Adverti…