Be An Addition, Not A Substitution: Lessons From Tom Holland's NA Beer Brand

Be An Addition, Not A Substitution: Lessons From Tom Holland's NA Beer Brand

When actor Tom Holland made the late-night rounds last October to talk about his new company, BERO Brewing, he said that he’d “find myself in these boardrooms” surrounded by experts spouting unfamiliar terms. The once and future Spider-Man told Seth Meyers, “thank God I found acting,” because it took “every bit of acting chops I’ve got to convince them I know what I’m talking about.” Today’s master of marketing is one of those boardroom experts…