Montana Ag Network: RancHERS thrive with direct-to-consumer beef business

Beef, pork evolve to meet consumer demand

There are several factors that contribute to a shift in consumer preferences when it comes to meat products, but one thing is a constant — those preferences are always changing.

Montana Ag Network: RancHERS thriving with direct to consumer beef business

LEWISTOWN Its been said that ranches are all like snowflakes. Theyre all unique and different but they all share similar qualities. And thats exactly what brought three women together for a one-of-a-kind business.Jessi Olsen, Abby Byerly, and Mariah Shammel live and work on family ranches in rural areas around Central Montana. Six years ago, they were casual acquaintances, from very different backgrounds.WATCH: Montana Ag Network: Meet the RancH…

Montana Ag Network: RancHERS thrive with direct-to-consumer beef business

LEWISTOWN Its been said that ranches are all like snowflakes. Theyre all unique and different but they all share similar qualities. And thats exactly what brought three women together for a one-of-a-kind business.Jessi Olsen, Abby Byerly, and Mariah Shammel live and work on family ranches in rural areas around Central Montana. Six years ago, they were casual acquaintances, from very different backgrounds.WATCH: Montana Ag Network: Meet the RancH…