Brand focus behind strong Bega Cheese first-half result

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Brand focus behind strong Bega Cheese first-half result

Bega Cheese reported a strong increase in profitability in the first half of the fiscal year, citing the continued effective implementation of its brand-focused strategy plan and a rebound in the bulk foods segment.  According to the brand, revenue of $1.8 billion was up 3 per cent from the previous year, with the recovery of the bulk business a crucial driver. The normalised 1H FY2025 EBITDA of $110.3 million increased by $33.8 million, or 44 p…