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Britannia unveils AI-Powered Shopping Assistant ‘A-Eye’ for the Visually Impaired in Retail Pilot

Summary by medianews4u.com
Mumbai: Britannia Industries, in partnership with WPP, has launched a pioneering accessibility solution—Britannia A-Eye, an AI-powered tool designed to revolutionize retail inclusivity. Powered by Google Gemini, and based on Vertex AI Multimodal Live, this initiative brings a new level of independence to visually impaired shoppers, enabling them to navigate stores and identify products using just a smartphone. The pilot, currently live at a MORE…
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Britannia unveils AI-Powered Shopping Assistant ‘A-Eye’ for the Visually Impaired in Retail Pilot

Mumbai: Britannia Industries, in partnership with WPP, has launched a pioneering accessibility solution—Britannia A-Eye, an AI-powered tool designed to revolutionize retail inclusivity. Powered by Google Gemini, and based on Vertex AI Multimodal Live, this initiative brings a new level of independence to visually impaired shoppers, enabling them to navigate stores and identify products using just a smartphone. The pilot, currently live at a MORE…

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medianews4u.com broke the news in on Saturday, April 5, 2025.
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