US EditionCanada rents billboards across US to push anti-tariff messages
- On March 25, a billboard with the message "Tariffs are a tax on your grocery bill- Paid for by the Government of Canada" was spotted along the Norwood Lateral in Ohio as part of a Canadian government campaign.
- The billboard campaign is a response to President Donald Trump's tariffs, including a 25% tariff on imports and a 10% tariff on Canadian energy products, with Trump stating his goal is to force industry back to the United States.
- Canadian Foreign Minister Mélanie Joly confirmed the billboard placement to CNN, stating the goal is to send a message to Americans about the impact of U.S. Tariffs on their livelihoods and wallets, urging them to contact their government officials.
- Joly stated, "We're doing that because we think that we need to send a message to the American people for them to understand what's at stake because this is really going to hurt their livelihood and have an impact on their wallets," and "Nobody will win in this approach coming out from the White House, so it's important that altogether we work to prevent them."
- The Canadian government's ad campaign, targeting 12 red states including Ohio, Florida, Michigan, and Nevada, has received mixed reactions, with some Americans believing Canada shouldn't have the right to place such messages, while others recognize it as a form of free speech and a reminder of who bears the cost of tariffs, as retailers anticipate higher prices for consumers.
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35 Articles
New York Post
DailyTruthReportCanada goes on offensive with US billboard ‘education campaign’: ‘Tariffs hurt you more than us’
Canada is punching back in its trade war with the US, purchasing a series of gigantic billboards along highways in 12 states with messages like “tariffs are a tax on your grocery bill."
Canada's anti-tariff billboards in the U.S. go viral — but is anyone swayed?
Ottawa has launched an anti-tariff billboard campaign in 12 mostly Republican-voting states and in Washington, D.C. Although the jury is still out on the campaign's effectiveness, one thing's for certain — it has gone viral.
Sometimes the little things matter...
Monday evening my husband and I attended our first demonstration...a small one; about 8 of us standing in front of the Canadian consulate with handwritten signs. We drew lots of honks from passing motorists, and the consulate staffers were practically...
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