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"Building trust is what it's about in the current industry"

Summary by hortidaily.com
The cannabis industry has undergone changes over the past five years, with market saturation and shifting financial realities shaping how businesses operate. Marketing plays a role in addressing these challenges, particularly in the business-to-business (B2B) sector. Michele Ringelberg and Olivia Johnson…
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hortidaily.comhortidaily.com

"Building trust is what it's about in the current industry"

The cannabis industry has undergone changes over the past five years, with market saturation and shifting financial realities shaping how businesses operate. Marketing plays a role in addressing these challenges, particularly in the business-to-business (B2B) sector. Michele Ringelberg and Olivia Johnson…

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GreenwayGreenway

DCR reiterates online advertising guidelines for cannabis products

The Missouri Division of Cannabis Regulation (DCR) has issued new guidance on the compliant advertising of marijuana products through websites and mobile applications, reinforcing the need for cannabis businesses to follow specific rules designed to protect consumers and prevent appeals to minors. While these rules have been in place since 2023, there have been no instances of enforcement or acknowledgement from DCR to this point. In the guidanc…

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Greenway broke the news in on Thursday, March 27, 2025.
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