Did Rémi Babinet succeed in the best book launch of the year?

"He's sold us water, cars, yogurts, briefs... Now he wants to sell us his book." In his discharge, he's not the first advertiser to want to do it, in recent decades, some have been committed by one of the mascots of the red white blue advertising (Jacques Séguéla not to name him) or his terrible child. On the other hand, the dreadful effectiveness of his promotional campaign would make us say that he would have been named one of the top ten crea…