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Ontario Liberals try to reach voters where they are — watching the Super Bowl

  • The Ontario PCs and Liberals are competing with campaign ads during the Super Bowl, which is a significant media event for the Ontario election.
  • David Soberman, a professor of marketing at the University of Toronto, stated that getting airtime during the Super Bowl is 'a pretty big deal.'
  • The Liberals will air two 30-second ads focused on PC Leader Doug Ford's comments about President Donald Trump.
  • A Liberal spokesperson mentioned that the ads demonstrate the party's strong fundraising capabilities.
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Bias Distribution

  • 58% of the sources lean Left
58% Left
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The Toronto Star broke the news in Toronto, Canada on Saturday, February 8, 2025.
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