Enhancing player engagement: the role of predictive AI in Sweepstakes Casinos

Q&A With Aarki CEO Aman Sareen: Programmatic's iGaming Problem - App Hopping, ROAS, and Retention

Programmatic advertising is one of the most powerful tools in iGaming?but also one of the most challenging. Rising acquisition costs, limited tracking post-IDFA, and intense creative fatigue are just the start. In a space where traditional user acquisition is getting more expensive and less effective, iGaming marketers face a clear programmatic crossroads. Aarki CEO Aman Sareen discusses the ways that Aarki's latest report highlights how the mos…

Enhancing player engagement: the role of predictive AI in Sweepstakes Casinos

Imagine logging into your favorite sweepstakes casino platform. Before you even select a game, the system has already curated a personalized dashboard—highlighting slots with themes you love, offering rewards perfectly timed to your playing habits, and suggesting games that match your skill level. This seamless, tailored experience isn’t magic; it’s the work of predictive artificial […] The post Enhancing player engagement: the role of predictiv…