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Exclusive: Battat Launches Hey Bestie Brand, Debuting at Walmart

Summary by The Toy Book
Welcome to Bestieville!  Maison Battat, the company behind Our Generation, Lulla Baby, and Glitter Girls, is launching Hey Bestie,  a new line of dolls celebrating friendship, teamwork, and imagination. The new line will encourage creativity and meaningful play; the dolls are exclusive to Walmart. Hailing from the playful world of Bestieville, Hey Bestie dolls are 5.5 inches tall and sold in sets of two. They inspire friendship-focused storyte…
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The Toy Book broke the news in on Thursday, February 20, 2025.
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