Growing Up Hyperpop With Umru
1 Articles
1 Articles
Growing Up Hyperpop With Umru
The first time I heard 26-year-old New York DJ and electronic musician Umru Rothenberg, it was in a YouTube video of Minecraft gameplay. It was the summer of 2020, and the only music festivals in the city were on my laptop. During his set on the digital festival "stage" of Lavapalooza, Umru and his co-DJ Frax played 20 zany minutes of Minecraft-themed covers of Caroline Polachek songs and Skrillex remixes. He kicked it all off by announcing, "Wh…
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