US EditionHow to Integrate AI into Your Digital PR Processes with Distinctly's Matt Foster
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How to Integrate AI into Your Digital PR Processes with Distinctly's Matt Foster
If you mention the Simpsons, you’ve got my attention. That’s how it all started. Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. Their first “campaign” was Simpsons-themed. Fast-forward about a year and the Distinctly team documented all of their learnings about using AI in an agency in an excellent white paper entitled ‘Integrating AI processes into Digital PR’—…
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