US EditionHow to Leverage Competitive Analysis in Your Pricing Decisions - CEO Monthly
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How to Leverage Competitive Analysis in Your Pricing Decisions - CEO Monthly
Competitive analysis results can inform leaders how to price their products so that items will support their bottom lines while remaining enticing to current and potential customers. Which steps should executives take for the most actionable outcomes? Gather and Analyze Competitor Pricing Data The best starting points are collecting and studying similar companies’ pricing details. This awareness can reveal whether prices are too high or too low…
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