US EditionHow UltraTech Cement took a step towards sustainability at Maha Kumbh 2025 with ‘MahaKumbh ka MahaSankalp’
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How UltraTech Cement took a step towards sustainability at Maha Kumbh 2025 with ‘MahaKumbh ka MahaSankalp’
Millions gather at the Maha Kumbh, seeking faith, devotion, and a sense of belonging. But amidst this grand spectacle, an unseen challenge grows: plastic waste. Every offering, every meal, and every step leaves behind traces that can harm this land that welcomes them. What if this devotion could also become a commitment to something greater? Recognizing this, UltraTech Cement Limited launched the ‘MahaKumbh ka MahaSankalp’ campaign at Maha Kumbh…
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