iCaur to debut in Malaysia in May 2025 - Chery's iCar sub-brand renamed; V23 and 03 EVs launching soon?

It looks like a copy of world-famous off-road vehicles and doesn't take itself too seriously, but when you look at the parameters, it definitely doesn't deserve ridicule. What are we talking about? The iCar V23 electric SUV, which will be called iCaur for global markets.

Chery's iCAR Set To Debut In Malaysia At MAS 2025

Chery is gearing up to introduce a new name to Malaysian roads, the iCAR brand that sits under its international umbrella alongside Jaecoo. However, in Malaysia it will be known as iCAUR. The iCAR brand is very much related to Jaecoo which is another sub-brand under Chery International. While Jaecoo targets SUV markets abroad, iCAR will concentrate on electric and range-extended electric vehicles (REEV). Image: iCarWhile the official model line-…

iCaur to debut in Malaysia in May 2025 - Chery's iCar sub-brand renamed; V23 and 03 EVs launching soon?

iCaur V23 The iCar brand is coming to Malaysia and will make its debut at next month’s Malaysia Autoshow 2025 (MAS 2025). However, the Chinese brand, which under Chery’s umbrella, will not be known as iCar but will instead be called iCaur on our part of the world. The iCaur brand was formally introduced as this year’s Auto Shanghai, with the first global model announced being the V23. As part of the brand’s expansion plans, the line-up will not …