INTA publishes report on the effect of greenwashing and greenhushing on brand value
6 Articles
6 Articles
INTA publishes report on the effect of greenwashing and greenhushing on brand value
Published New York, New York—April 23, 2025—The International Trademark Association (INTA) has published its 2024 Presidential Task Force (PTF) Report, The Effect of Greenwashing and Greenhushing on Brand Value. The report examines how both misleading environmental claims and the underreporting of genuine Environmental, Social, and Governance (ESG) achievements impact brand recognition, consu…


INTA workers mobilize against merger with other organizations
Workers of the National Institute of Agricultural Technology (INTA) will mobilize tomorrow to the headquarters of the agency in this capital, in opposition to the merger with other areas of the state, which they denounce could cause some 1,500 layoffs. The mobilization will take place tomorrow at 11 o'clock in front of the headquarters of Rivadavia 1439, and will take place to reject the possible merger of INTA with other state agencies such as …
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