Lakers newcomer makes history, tops NBA jersey sales list
- Luka Dončić of the Los Angeles Lakers had the NBA's top-selling jersey for the 2024-2025 season.
- A trade from the Mavericks to the Lakers caused NBA fans to rally around Dončić.
- The blockbuster deal catapulted Dončić into the spotlight after he joined the Lakers in February.
- Dončić is the first international player since Carmelo Anthony in 2012-13 to top jersey sales; sales increased by 21%.
- The Lakers led the NBA in team merchandise sales after the trade, followed by the Celtics and Warriors.
31 Articles
31 Articles
Lakers newcomer makes history, tops NBA jersey sales list
Los Angeles Lakers guard Luka Dončić has topped the NBA’s list of most popular jerseys for the 2024-25 regular season, marking the first time an international player has claimed the No. 1 spot. Dončić's jersey is also the first to top the NBA sales list that didn't feature the name James or Curry since the 2012-13 season, officials said. Luka's new teammate, and the NBA's all-time leading scorer, LeBron James wasn't far behind, though, coming in…
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