Lidl's become the first supermarket to launch on TikTok Shop.

radiojackie.com

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Lidl's become the first supermarket to launch on TikTok Shop.

Lidl's become the first supermarket to launch on TikTok Shop. The discount chain, whose UK head offices are in Tolworth, says it sold out of bundles of high-protein products in just 18 minutes. It says they were priced at £5 and would have been more than £30 in store.

Retail Gazette

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Lidl TikTok Shop launch sells out in under 20 minutes

Lidl’s TikTok shop launch sold out in less than 20 minutes as it became the first UK supermarket to use the platform’s ecommerce channel. The grocery retailer went live on TikTok Shop yesterday (20 February) at 10am with 3,000 protein products and sold out its entire stock in just 18 minutes, The Grocer reported. The discounter’s £5 bundles were made from a selection of high-protein products, which cost more than £30 to buy separately in-store. …

Grocery Gazette - Latest Grocery Industry News

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Lidl TikTok Shop debut range sells out in18 minutes

Lidl’s TikTok Shop launch range sold out in minutes, setting a new benchmark for UK supermarkets. The UK grocery retailer went live on TikTok Shop yesterday (20 February) at 10…

thueringen24.de

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No sales in the store, no online shop - for this campaign Lidl goes even further and now sells via social media.

derwesten.de

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No sales in the store, no online shop - for this campaign Lidl goes even further and now sells via social media.