US EditionLindt underlines chocolate’s universal gifting appeal for Ramadan and Easter
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Lindt underlines chocolate’s universal gifting appeal for Ramadan and Easter
Dual celebrations, singular purpose: Lindt marked both Ramadan and Easter with culturally tailored activations Introduction: In this opinion piece, Lindt delves into how two distinct cultural celebrations – Ramadan and Easter – are united by the universal language of chocolate. It highlights recent examples of how it transformed travel retail into a space for indulgent gifting and connection during a key festive season. At Lindt Global Travel Re…
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