Liverpool confirm 'multi-year' Adidas deal with record revenue targeted - Liverpool Echo

After five years, the Reds are not continuing their collaboration with the American company and have signed for the third time with the Germans.

Liverpool FC Leaves Nike to Reunite with adidas in Five-Year Kit Deal

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking off during the 2025/26 season. Becoming the club’s latest kit partner, adidas will now appear on all Liverpool FC uniforms moving forward. The British team will present their new adidas kit this summer, marking their third time wearing Three Stripes. The German sportswear giant will supply training gear and official merch…

Liverpool signs multi-year deal with Adidas to replace Nike

Liverpool has signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year agreement worth more than 60 million pounds per year.

Soccer-Liverpool sign multi-year deal with Adidas to replace Nike

LIVERPOOL, England (Reuters) - Liverpool have signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year agreement worth more than 60 million pounds ($77.36 million) per year. Read full story

Liverpool, Adidas agree multi-year kit deal from 2025

Liverpool FC has announced a multi-year partnership with Adidas, bringing the German sportswear giant back as the club’s official kit supplier from August 1, 2025. The deal marks Adidas’ third tenure with the Reds, following previous partnerships from 1985 to 1996 and 2006 to 2012. Adidas will provide match kits, training gear, and culture wear for the men’s, women’s, and academy teams, as well as LFC Foundation staff.         View this post on …

Liverpool confirm new £300m adidas kit deal after parting ways with Nike

Liverpool have been with American sportswear giants Nike since 2020 but the Reds have confirmed a lucrative new deal ahead of next season with the Reds set to be defending champions