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Lunchables were a smashing success. Now they’re in crisis

Summary by KVIA
By Nathaniel Meyersohn, CNN New York (CNN) — Americans are losing their taste for Lunchables. Sales of the compartmentalized meat and cheese meal marketed to kids and their busy parents in colorful boxes slid 12% during the quarter ending on November 3, according to Circana data. Lunchables’ slide is hurting its parent company, Kraft Heinz. Kraft Heinz’s sales dropped 2.2% last quarter, nearly half of which was driven by Lunchables. The company …
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