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Makhananomics: The elevation of a humble seed to ‘super’ profitable

Summary by Indian Link
Reading Time: 4 minutes  What comes to mind when you think of makhana? Navratri? Vrats? Makhana ki kheer? Makhana namkeen? But did you know makhana has recently been reinvented as a so-called ‘superfood, leading to a doubling of its price, and the Union Government allocating funds to establish a Makhana Board in Bihar to manage the “makhananomics” arising from its ascendency to contemporary food stardom?   View this post on Instagram   A post…
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Indian LinkIndian Link

Makhananomics: The elevation of a humble seed to ‘super’ profitable

Reading Time: 4 minutes  What comes to mind when you think of makhana? Navratri? Vrats? Makhana ki kheer? Makhana namkeen? But did you know makhana has recently been reinvented as a so-called ‘superfood, leading to a doubling of its price, and the Union Government allocating funds to establish a Makhana Board in Bihar to manage the “makhananomics” arising from its ascendency to contemporary food stardom?   View this post on Instagram   A post…

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Indian Link broke the news in on Thursday, April 3, 2025.
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Delhi, India

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