Roger Federer reveals reason behind Mercedes-Benz’s excellence in latest campaign

Roger Federer reveals reason behind Mercedes-Benz’s excellence in latest campaign

New Delhi: Mercedes-Benz has announced the launch of its latest brand campaign, ‘Because it’s Mercedes-Benz’.   The brand campaign primarily focuses on visual storytelling that leverages digital and television. The campaign leverages Instagram as a digital platform, with content collaboration with key opinion leaders’ activation, in addition to social activation, YT Series and connected TV. Embedded in the brand philosophy that true luxury is fe…

Mercedes-Benz India’s ‘Because it’s Mercedes-Benz’ Campaign blends emotion, elegance, and innovation

Pune: Mercedes-Benz India, the country’s most aspirational luxury carmaker, has unveiled its latest brand campaign — ‘Because it’s Mercedes-Benz’ — a narrative that celebrates the emotional core and timeless sophistication that the three-pointed star represents. More than a brand message, this campaign is a tribute to the values of innovation, craftsmanship, and customer-centric design that define the Mercedes-Benz legacy. The launch marks a shi…