Microsoft CEO Satya Nadella could have shut down the Xbox division in 2021, but instead, he chose to double down by acquiring two of the most successful game developers in the industry. According to a recent report from The Information, Nadella faced a critical business decision related to the Game...Read Entire Article

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Microsoft considered shutting down Xbox before major game developer acquisitions

Things could have gone very differently back in 2021 (Microsoft) Xbox’s buyout of Activision Blizzard was a last ditch effort to keep Microsoft’s gaming division afloat, according to a new

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Microsoft nearly shut down Xbox before Bethesda acquisition claims report

Some leading developers apparently haven't bought into Game Pass.

Gamespot

Red Ventures

United States

Microsoft Could Have Shuttered Xbox Prior To Major Acquisitions

"Nadella told two people at the time".Xbox fans, buckle up. Today, a fresh report is circulating from outlet The Information that claims Microsoft thought about winding down its Xbox gaming business back in 2021. According to the report, which is unfortunately paywalled, Microsoft CEO Satya Nadella "faced a choice" between buying studios to drive growth or begin winding down the Xbox business.Of course, Nadella ultimately picked the first option…

Pure Xbox

Rumour: Microsoft Reportedly Chose Buying Studios Over 'Winding Down' Xbox In 2021

Microsoft's games division has shrugged off reports that the Activision buyout has been disappointing for revenue growth, delivers clarifying statements. Continue reading at TweakTown >

TweakTown

Microsoft clarifies Xbox revenue reports, says Activision has delivered growth

Image: Xbox ad (Microsoft) According to a new report, Microsoft could have shut Xbox down in 2021 had CEO Satya Nadella not decided to give Game Pass a chance. Nadella is often blamed by the Xbox community for pushing platform exclusives onto rival PlayStation, but if this report is any indication, this is a choice he had to make in order to save Microsoft’s embattled gaming division. Xbox could have shut down if it didn’t acquire studios This n…

PlayStation LifeStyle

Xbox Almost Shut Down in 2021, Game Pass Still Falling Short - Report - PlayStation LifeStyle

News from HD Technology. Visit www.hd-tecnologia.com for the latest news. In 2021, Microsoft CEO Satya Nadella faced an important decision: to close the Xbox division or bet on an aggressive procurement strategy to boost the growth of his Game Pass subscription service. Nadella reportedly chose the second, leading to the purchase of ZeniMax Media (Bethesda’s mother company) for $7.5 billion and the record acquisition of Activision Blizzard in 20…

Noticia extraída de HD Tecnología. Visite www.hd-tecnologia.com para las últimas novedades. En 2021, el CEO de Microsoft, Satya Nadella, enfrentó una decisión importante: cerrar la división de Xbox o apostar por una estrategia agresiva de adquisiciones para impulsar el crecimiento de su servicio de suscripción Game Pass. Según se informa, Nadella eligió lo segundo, lo que llevó a la compra de ZeniMax Media (empresa madre de Bethesda) por 7.500 m…

Microsoft estuvo a punto de cerrar Xbox antes de comprar Bethesda en 2021

HD Tecnología

Microsoft was about to close Xbox before buying Bethesda in 2021

Microsoft and Activision have denied a recent report regarding the financial performance since the acquisition.

Insider Gaming

EXCLUSIVE: Microsoft, Activision Deny Report Regarding Financial Performance

An article just published by The Information has some interesting nuggets about Microsoft Gaming 
	
	
		
		
			In 2021, Microsoft CEO Satya Nadella faced a choice involving the company's Xbox and cloud gaming business. The company could either acquire major game studios to drive more subscriptions to its nascent Game Pass subscription service. Or it could wind down its games business entirely, Nadella told two people at the time. 
Nadella took t…

ResetEra

MS Gaming Biz Falls Short; Nadella could have...

In 2021, Microsoft entertained the idea of discontinuing its Xbox division, but ultimately opted for the studio acquisition to improve Game...

Microsoft considered shutting down Xbox before major game developer acquisitions

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