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Pickle Secures $12M Series A to Scale its Peer-to-Peer Fashion Rental Marketplace – AlleyWatch

Summary by AlleyWatch
In today’s fast-fashion world, consumers struggle to keep up with rapidly changing trends while managing both budget constraints and environmental impact. True to the Pareto principle, the average person wears only 20% of their wardrobe 80% of the time, leaving billions of dollars in fashion assets sitting idle in closets across America. Pickle connects users directly with each other’s closets through its peer-to-peer fashion rental marketplace.…
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Pickle Secures $12M Series A to Scale its Peer-to-Peer Fashion Rental Marketplace – AlleyWatch

In today’s fast-fashion world, consumers struggle to keep up with rapidly changing trends while managing both budget constraints and environmental impact. True to the Pareto principle, the average person wears only 20% of their wardrobe 80% of the time, leaving billions of dollars in fashion assets sitting idle in closets across America. Pickle connects users directly with each other’s closets through its peer-to-peer fashion rental marketplace.…

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AlleyWatch broke the news in on Thursday, April 3, 2025.
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