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Pinterest looks to get ahead of school smartphone ban with new test for teens

  • Pinterest is testing a new in-app prompt for teen users in the US and Canada.
  • This initiative responds to increasing concerns about student smartphone distraction and digital well-being during school.
  • The prompt targets users aged 13 to 17 during weekdays between 8 a.m. And 3 p.m., suggesting they pause notifications.
  • The message includes the phrase, "Focus is a beautiful thing."
  • This test aims to inform teams building a positive platform and encourage more mindful app usage.
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Digital Trends broke the news in United States on Tuesday, April 22, 2025.
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