/PRNewswire/ -- Rokt, the global leader in ecommerce unlocking real-time relevancy in the moment that matters most, today announced a US$300 million investment...

PR Newswire

United States

Rokt and mParticle Merge to Redefine Real-Time Relevance

E-commerce company Rokt has agreed a secondary share sale with investors including Tiger Global Management at a $3.5 billion valuation, ahead of plans to go public next year.

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Bloomberg

Michael Bloomberg

The Vanguard Group

Howard Buffett

BlackRock

Rokt’s Valuation Hits $3.5 Billion After Secondary Share Sale

Cision

Maggie Eastland / Bloomberg:
E-commerce marketing startup Rokt agrees a secondary share sale at a $3.5B valuation ahead of a 2026 IPO, and acquires customer data startup mParticle for $300M  —  - Rokt separately agrees to $300 million purchase of mParticle  — E-commerce group has plans to go public in first half of 2026

Techmeme

California

E-commerce marketing startup Rokt agrees a secondary share sale at a $3.5B valuation ahead of a 2026 IPO, and acquires customer data startup mParticle for $300M

Priority Technology's selling stockholders price 9.07M shares at $7.75, with option for 1.36M additional shares. Company won't receive proceeds from the offering.

stocktitan.net

Priority Technology Announces $70M Secondary Stock Offering at $7.75 Per Share

Rokt, the e-commerce technology company specializing in real-time relevancy, has acquired mParticle, a leading customer data platform (CDP) provider, in a $300M transaction “Our mission at mParticle has always been to simplify the complexity of customer data management and empower multi-channel brands to create meaningful connections with their customers across any screen,” remarked Michael Katz, CEO of mParticle. “Bringing mParticle and Rokt’s …

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Rokt Acquires MParticle In $300M Deal To Transform Ecommerce Data Analytics

Creating an Unparalleled Offering to Unlock Value Across Ecommerce, Advertising and Customer Engagement with World-Class Controls to Protect First-Party Data Rokt, the global leader in ecommerce unlocking real-time relevancy in the moment that matters most,  announced a US$300 million investment in mParticle, a leading customer data platform (CDP), to create an unparalleled offering to unlock real-time relevance across ecommerce, advertising and…

MarTech Series

NEW YORK, Jan. 16, 2025 /PRNewswire/ — Rokt, the global leader in ecommerce unlocking real-time relevancy in the moment that matters most, today announced a secondary transaction amid strong demand from new and existing investors. The company has signed a stock purchase agreement for ~US$335 million with investors including Tiger Global Management, Square Peg, Barrenjoey […]

Laotian Times

Rokt Announces Secondary Transaction, Increasing Valuation to US$3.5 Billion, and Appointment of Anita Sands to the Board of Directors

Rokt, a global leader in unlocking real-time relevance in ecommerce, has announced a US$300 million investment in mParticle, a top-tier customer data platform (CDP). This strategic merger aims to reshape how businesses activate customer data in real time, enhancing ecommerce, advertising, and overall customer experience. By combining Rokt’s deep expertise in optimizing ecommerce transactions with mParticle’s cutting-edge CDP technology, the part…

Rokt and mParticle Merge to Redefine Real-Time Relevance

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