US EditionStar Media Group Selects Antsomi CDP 365 to Power Its First-Party Data Strategy
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Star Media Group Selects Antsomi CDP 365 to Power Its First-Party Data Strategy
KUALA LUMPUR, Malaysia, March 25, 2025 /PRNewswire/ -- Star Media Group, which has a diverse portfolio that includes Malaysia's leading English-language newspaper and news portal, multiple radio stations, event businesses and more, is embarking on a journey to unify...
Radio And The Power Of First-Party Data
By now, we know the real truth - designing and creating successful digital content is hard, and the fail rate is high. But as our Techsurveys continue to show, there is one digital piece that is simpler, less expensive, and doesn't require teams of employees: online newsletters. Today's post shows not only why they're already highly appealing to your audience but their extra-added bonus: first party data in the form of email addresses, a valuabl…
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