Duolingo 'killed' its mascot with a Cybertruck, and it's going weirdly well

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Stephen Colbert mourns Duolingo owl Duo, knows what you did

Duolingo killed its own mascot owl, Duo, in a major marketing move. On "The Late Show," Stephen Colbert ponders whodunnit.

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Duolingo 'killed' its mascot with a Cybertruck, and it's going weirdly well

Duolingo's mascot, Duo the owl, is dead. Okay, Duo isn't really dead (we think), but the language learning app committed so hard to this bit that its CEO,

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Duolingo 'kills' mascot with cybertruck, and will be fine

Dolingo Mascoling, the Owl Duo, is dead. Okay, the duo is not dead (we think), but the language learning application works hard for this CEO, Luis von, read Euly for this loved green bird in Tiktok. Just as fiction writer may tell you, turn off your favorite character every person does a good way to get someone who loves you. And what is the first marketing point of the dualingo incorporating if not for people like the company to help you make f…

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Duolingo ‘killed’ its mascot with a Cybertruck, and it’s going weirdly well

Duolingo’s mascot, Duo the owl, is dead. Okay, Duo isn’t really dead (we think), but the language learning app committed so hard to this bit that its CEO, Luis von Ahn, read a eulogy for this beloved green bird on TikTok. As any fiction author could probably tell you, killing everyone’s favorite…

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RIP Duo: How the language app “killing” its mascot built its brand – Axios

RIP Duo: How the language app “killing” its mascot built its brand  Axioshttp://dlvr.it/TJ22Hq

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Duolingo hit another big hit on social networks. The language learning application is an example in terms of community management and social media in recent years, and its latest marketing stunt may surprise you. The brand orchestrated the killing of its iconic mascot, Duo the owl. Between rebounds, black humour and hijackings, the brand has offered maximum visibility and monumental buzz. Everything started with a sober message posted on X (ex-T…