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Sustainable underwear brand, Step One, launches in John Lewis stores

Summary by retailtimes.co.uk

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Today, Step One, the innovative and sustainable underwear brand renowned for its comfort, breathability, and eco-friendly materials, is expanding into John Lewis stores across the UK. Following Step One’s rapid growth in popularity worldwide, this exciting new retail partnership will continue to solidify the…

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Step One Expands Into John Lewis Stores Across The UK - Retail News And Events

Step One, the sustainable underwear brand known for its eco-friendly materials and innovative comfort, has officially launched in John Lewis stores across the UK. The expansion brings Step One’s bamboo fabric underwear to physical retail locations following its success as a direct-to-consumer (D2C) brand. The first in-store concessions opened on 13th February 2025, with the collection now available in select John Lewis stores as well as online a…

5 days ago

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