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TfL launches campaign to promote new app payment function - Mobile Marketing Magazine

Summary by mobilemarketingmagazine.com
Transport for London (TfL) has launched a new campaign to highlight the latest payment feature in its app. Developed by VCCP in collaboration with Wavemaker UK, the campaign features visuals by artist James Dawe, inspired by the iconic TfL logo. Since its launch in 2020, the TfL app has been downloaded over seven million times and currently has approximately one million active users each month. The newly introduced TfL Go app will enable passeng…
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mobilemarketingmagazine.com broke the news in on Monday, February 17, 2025.
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