US EditionThe ‘Fine Line’ Between Prejuvenation & Perfection
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The ‘Fine Line’ Between Prejuvenation & Perfection
The modern beauty industry profits by fuelling fear, perfection, and obsession with youth, disguised as self-care. Remember the early 2000s, when skin whitening products dominated the beauty aisles and ‘Fair & Lovely’ was a household name? The beauty industry, as ironic as it sounds, has been profiting off the ugliest tactics, including the narrative that beauty is something that is attained rather than embraced. By inducing a potent motivator. …
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