The Old Stoner Stereotype Is Fading Except For One Group

The Old Stoner Stereotype Is Fading Except For One Group

By Anthony Washington, The Fresh Toast Marijuana has become mainstream and the stoner stereotype is fading – except for one tiny group… With Gen Z, Boomers, AARP, the FDA and more embracing cannabis, the average consumer is truly mainstream. The old stoner stereotype is fading except for one group – a few men in Congress and the new administration.  The depiction of cannabis users as lazy, unmotivated, and perpetually high is fading as societal …

‘Stoner stereotype’ not enough for cannabis marketing - Cannabis News World

One marketing expert advises cannabis companies that diversification and expansion are key to reach new consumers. The post ‘Stoner stereotype’ not enough for cannabis marketing appeared first on Green Market Report.

'Stoner stereotype' not enough for cannabis marketing

Cannabis marketing isn’t just about buying ad space on Weedmaps or Leafly anymore. But the options might not be obvious to everyone – and how you advertise matters as much as where, according to one marketing expert. Today there are a number of avenues available to marijuana businesses trying to expand their reach with customers, according to Karen Cuce, vice president of strategy at Pennsylvania-based Brkthru. “There are a vast array of options…

Marinjuana Shifts from High to Elevated

Cannabis culture here in Marin has experienced a recent glow-up, transforming a gateway drug into more of a health and wellness tool.  But how did the weed trend go from getting high enough to fly to the moon to the seemingly less exciting world of non-psychoactive sleep gummies?  Well, once upon a time (not too long ago, really), getting stoned in Marin meant packing a bowl and losing a few hours to a couch, a bag of chips and a philosophical c…