Published 2 days ago

Twitch wants to be a "house of brands" that packages streamers (and their communities) for ad sales - Tubefilter

Summary by Tubefilter

Twitch is not profitable, and according to The Information, is “in the crosshairs” of Amazon CEO Andy Jassy, who isn’t pleased that one of the ecommerce giant’s pet projects isn’t making beaucoup bucks. With that context in mind, two things are happening. First, Amazon has tapped one of its own corporate development executives, Viral Thacker, to head over to Twitch and lead a new ad sales and product group. And, second, Rachel Delphin, Twitch’s …

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Twitch wants to be a "house of brands" that packages streamers (and their communities) for ad sales - Tubefilter

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