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We Asked Retail Experts to Predict Summer’s Bestselling Beauty Products

Summary by Vogue
What will resonate most in summer 2025? From skin-firming serums to fruity vanilla perfumes, a look at what beauty retail experts believe will be this season’s must-have buys.

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We Asked Retail Experts to Predict Summer’s Bestselling Beauty Products

What will resonate most in summer 2025? From skin-firming serums to fruity vanilla perfumes, a look at what beauty retail experts believe will be this season’s must-have buys.

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  • 100% of the sources lean Left
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Vogue broke the news in on Friday, April 25, 2025.
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