YouTube dominates Indian OTT Market, capturing nearly 38% of revenue share in FY 2024-25: COTT

YouTube dominates Indian OTT Market, capturing nearly 38% of revenue share in FY 2024-25: COTT

New Delhi: Chrome OTT (COTT), released its comprehensive annual report on the Indian streaming landscape, revealing YouTube's commanding position with a 37.7% revenue share of the ₹37,940.4 crore market. [caption id="attachment_2457613" align="alignleft" width="151"] Dr. Pooja Shrivastava[/caption] The much-anticipated industry analysis, covering the period from April 2024 to March 2025, highlights significant trends in India's rapidly evolving …

COTT: YouTube dominates Indian OTT mkt with nearly 38% revenue share

YouTube has firmly established its supremacy in India’s OTT landscape, claiming a massive 37.7 percent share of the Rs.37,940.4 crore streaming market in the financial year 2024-25. The findings were revealed in the latest annual report by Chrome OTT (COTT), offering a sweeping view of the shifting dynamics in India’s booming digital entertainment sector. According […]